Metro Specialist, Suburban Growth

📋 Description

• Transform the suburbs as a growth driver for the business over the next year.
• Identify high-potential suburban pockets within our largest metros and categories.
• Build suburb-specific GTM strategies for unique behaviors and needs.
• Conduct user and market research to unlock messaging and engagement tactics.
• Pilot grassroots channels to build supply and drive demand.
• Collaborate with Marketing to adapt SEM and categories for spend efficiency.

🎯 Requirements

• 6+ years in growth, strategy, or operations roles in a consumer platform.
• Strong cross-functional partnerships and relationship building.
• Curiosity about what drives the business and tough questions.
• Experience diagnosing underperformance in existing markets (supply/demand).
• Local nuance intuition and ability to differentiate suburbs from city cores.
• Proven cross-functional strategy building blending data, research, experimentation.

🎁 Benefits

• Hybrid work model with in-person collaboration.
• Competitive benefits; health insurance and 401k match for US employees.
• Generous time off, stipends, IKEA discounts, and more; varies by country.