Omnichannel Lead, Americas Consumer and Provider

📋 Description

• Lead the development of omnichannel marketing strategies in partnership with Americas marketing
• Design integrated approaches across campaigns, channels, platforms, and customer journeys that
• Identify critical moments across patient and customer journeys and translate customer insights into
• Use data, performance metrics, market intelligence, and customer insights to evaluate effectiveness
• Translate complex performance trends and business context into clear, actionable recommendations
• Help teams simplify complex challenges, establish priorities, and focus resources on high-impact

🎯 Requirements

• Bachelor’s degree or equivalent professional experience.
• Demonstrated experience developing omnichannel marketing strategies across multiple channels
• Strong experience in customer engagement, campaign strategy, marketing activation, and
• Understanding of both consumer and healthcare provider marketing, with the ability to create
• Strong data literacy and the ability to interpret performance results, identify meaningful trends
• Excellent communication, presentation, and storytelling skills, with the ability to make complex

🎁 Benefits

• Base salary range of $114,000–$145,000, with individual compensation determined by factors such as
• Flexible work arrangements.
• Comprehensive medical, dental, and vision coverage.
• Life insurance and disability coverage.
• Health savings and flexible spending accounts.
• 401(k) retirement plan.