Paid Media Analyst

📋 Description

• Analyzing paid media performance to understand what drives business outcomes and media
• Synthesizing insights across channels, markets, and measurement frameworks.
• Creating clear visualizations, presentations, and performance narratives for different stakeholder
• Interpreting results from attribution, incrementality measurement, marketing mix modeling, and
• Identifying trends, performance drivers, and opportunities for future testing and learning.
• Investigating business questions, identifying root causes behind performance shifts, and

🎯 Requirements

• Experience in paid media, media analytics, performance marketing, digital performance analysis, or
• Strong analytical skills and the ability to connect data, business context, and commercial outcomes.
• Experience translating complex analyses into clear insights and actionable recommendations.
• Strong data visualization and storytelling skills.
• Advanced Excel and PowerPoint skills.
• Understanding of media performance measurement and marketing effectiveness.

🎁 Benefits

• Attractive benefits and extensive development opportunities across the globe.
• Collaborative environment where ideas matter.
• Inclusive and collaborative culture, strong values, and opportunities for growth.