Paid Media Manager

📋 Description

• Build, launch and optimize campaigns across Meta, Google Search, Google Display, YouTube and
• Manage audience targeting, exclusions, bidding, budget pacing, retargeting and creative rotation.
• Support both scalable acquisition programs and account-targeted enterprise campaigns.
• Coordinate agency work where appropriate, maintaining visibility into campaign setup, spend and
• Build and report on a structured testing plan across audiences, creative, messaging, offers and
• Write ad copy and brief Content and Design partners on the assets needed to test effectively.

🎯 Requirements

• 3–5 years of hands-on paid media experience, ideally in B2B technology, financial services or an
• Demonstrable experience driving pipeline and revenue through paid advertising, with specific
• Direct campaign-building and optimization experience across Meta, Google Search, Display, YouTube
• Strong analytical skills, including the ability to diagnose performance, design useful tests and
• Experience evaluating downstream lead quality and commercial outcomes, rather than relying solely
• Familiarity with Google Analytics, conversion tracking, Salesforce and marketing automation

🎁 Benefits

• Offers Equity
• Comprehensive medical, dental, and vision coverage
• Paid time off