Paid Media Strategist

📋 Description

• Own execution, performance, and growth of Paid Media campaigns across clients
• Collaborate with account leadership to evolve strategy within the media mix
• Own reporting, optimizations, and client communications
• Keyword research, ad copy, bid optimization, and campaign management
• Provide insights and forward-thinking strategy to clients
• MITs: Excellence in channel production, cross-channel collaboration, internal communication

🎯 Requirements

• 2-3 years digital marketing; 1+ years agency experience
• Minimum 2 years hands-on SEM experience
• Campaign development & optimization: bid, keywords, ad copy
• Campaign mgmt across: Performance Max, Shopping, YouTube, Display, Local, Bing
• Proficiency in Google & Microsoft Office
• Proficiency in Google Analytics
• Strong full-funnel understanding for paid media
• Strong written and verbal communication
• Strong organizational and project management skills
• Self-motivated with a drive to succeed
• Excellent interpersonal skills
• Fast learner with strong work ethic
• Interested in a long-term relationship with a growing company