Paid Search Sr. Strategist

📋 Description

• Own the execution and growth of Paid Media for enterprise accounts.
• Manage reporting, optimizations, and client communications.
• Collaborate in weekly scrums and training to grow channel knowledge.
• Leverage AI tools and Nova ecosystem to improve workflows.
• Provide insights and forward-thinking strategy to clients.

🎯 Requirements

• 4-5 years digital marketing experience; 3+ years in agency.
• Minimum 4 years hands-on SEM experience.
• Experience with enterprise-level campaigns: bid optimization, keyword research, ad copy.
• 3+ of: Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, Bing Ads.
• Proficiency in Google Analytics.
• Proficiency with Google and Microsoft Office Suites.
• Strong funnel marketing knowledge; paid media's role in the funnel.
• Strong data storytelling and ability to derive insights from campaigns.
• Excellent written/verbal communication, organization, and self-motivation.