Performance Creative Strategist

📋 Description

• Lead creative strategy and messaging across multiple paid social accounts, from initial brief
• Conduct performance-focused research using advertising platform data, competitor monitoring
• Develop high-converting creative concepts grounded in consumer behavior, platform dynamics, and
• Write and guide compelling short-form copy, messaging frameworks, hooks, and creative directions
• Translate quantitative performance data and qualitative feedback into clear, actionable creative
• Collaborate closely with design, editing, and media buying teams to ensure strong end-to-end

🎯 Requirements

• Exceptional writing and copywriting ability, particularly for short-form, digital-first, and
• A strong portfolio demonstrating strategic thinking, copywriting expertise, creative concepts, and
• Demonstrated experience developing performance creative and applying a data-driven approach to
• Strong understanding of consumer behavior, paid social platforms, algorithms, digital storytelling
• Proven ability to interpret performance data and use insights to make informed creative pivots and
• A balanced strategic and creative mindset, combining intuition and originality with analytical

🎁 Benefits

• Fully remote working environment, with the possibility of working from anywhere.
• Flexible working hours.
• Unlimited paid time off and sick days.
• Employer-paid insurance coverage.
• Retirement savings programs, including RVER in Quebec and RRSP in Ontario.
• Company-provided laptop.