Performance & Growth Marketer

📋 Description

• Own, manage, and optimize paid acquisition campaigns across Meta Ads, Google Ads, and TikTok Ads to
• Develop and execute structured testing strategies across advertising channels, creative assets
• Manage substantial paid media budgets, making data-driven investment and allocation decisions
• Monitor campaign performance, diagnose inefficiencies, identify growth opportunities, and implement
• Analyze key business metrics, including customer acquisition cost (CAC), customer lifetime value
• Connect advertising performance to overall business results, including revenue growth

🎯 Requirements

• At least three years of hands-on paid media experience specifically working with product-based DTC
• Strong practical expertise in managing and optimizing campaigns across Meta Ads, Google Ads, and
• Proven experience personally managing and scaling significant paid advertising budgets, with a
• Previous in-house or brand-side experience with DTC or eCommerce businesses is strongly preferred.
• A solid understanding of the eCommerce customer journey, including customer acquisition, conversion
• Strong commercial and financial acumen, particularly in CAC, LTV, MER, ROAS, contribution margin

🎁 Benefits

• Fully remote work: Work remotely in friendly environment, with flexibility suited to distributed
• Exposure to established brands: Work with large-scale DTC and eCommerce businesses, including
• Strategic development: Gain experience at the intersection of performance marketing, commercial
• Expert mentorship: Participate in weekly live strategy sessions with experienced growth leaders.
• Structured onboarding: Benefit from a dedicated six-week onboarding and development program
• Proprietary tools and reporting: Access specialized reporting systems that integrate marketing