Performance Marketing Manager

📋 Description

• Monitor, analyze, and optimize key performance metrics across marketing funnels and acquisition
• Evaluate campaign effectiveness using KPIs such as ROI, LTV, ARPU, CTR, CPC, CPM, CPA, CPL, GGR
• Prepare and present regular performance reports, highlighting insights, trends, opportunities, and
• Conduct in-depth data analysis to identify patterns, correlations, and optimization opportunities
• Audit and optimize conversion funnels, landing pages, creatives, and user journeys to improve
• Develop, test, and validate hypotheses through A/B testing and experimentation to continuously

🎯 Requirements

• Proven experience in performance marketing, digital acquisition, or marketing analytics with
• Strong understanding of performance marketing metrics, attribution models, conversion funnels, and
• Experience working with business intelligence and analytics platforms such as Tableau, Google
• Solid knowledge of user segmentation, cohort analysis, customer journey mapping, and user flow
• Hands-on experience designing, analyzing, and interpreting A/B tests to support marketing and
• Excellent analytical skills with the ability to interpret large datasets, identify trends, and

🎁 Benefits

• Fully remote full-time position with the flexibility to work from Europe.
• Competitive compensation package based on experience and expertise.
• Flexible work environment with a strong focus on work-life balance.
• 20 paid vacation days, public holidays, and paid sick leave.
• Comprehensive private health insurance, including mental health support.
• Monthly flexible benefits budget that can be used for hobbies, sports, wellness, or personal