Performance Marketing Manager

📋 Description

• Own advertising performance for a multi-million dollar paid media budget, accountable for
• Build the annual paid media plan and budget; reforecast quarterly based on performance, network
• Manage paid search and paid social in-house, including account structure, bidding strategy
• Analyze target audiences to uncover behaviors and habits that sharpen media targeting.
• Partner with Network Planning/Revenue to stay ahead of network shifts, adjusting strategy as new
• Direct agency partners on programmatic, CTV, and traditional media, with defined scope, KPIs, and

🎯 Requirements

• Bachelor's degree in Marketing or a related field.
• Minimum five (5) years of proven experience as a Performance Marketing Manager or similar role.
• Broad knowledge of media channels and revenue generation.
• Experience or familiarity with cross-platform marketing leveraging CDP tools.
• Familiarity with campaign evaluation metrics, media measurement (MTA, MMM), and media buying.
• In-depth understanding of online marketing tools and social media platforms.

🎁 Benefits

• Profit Sharing
• Medical/Dental/Vision/Life/ Disability Insurance
• Medical Travel Reimbursement
• Legal, Identity and Pet Insurance
• 401K with an employer match
• Employee Stock Purchase Plan