Run paid acquisition for Salmon products across Meta, TikTok, Google, and other channels.
Involve in creative production - generate concepts and collect references.
Own paid growth end-to-end: choose channels, creatives, funnels, and own results.
Collaborate with creative, product, web/SEO, and analytics teams on campaigns.
Maintain structured experiment tracking to compound learnings.

🎯 Requirements

5+ years of hands-on performance marketing, ideally fintech or digital services.
Hands-on Meta ads as primary channel; plus Google/TikTok/Reddit ads.
Experience promoting mobile apps, including web-to-app (W2A).
Continuous test loop: hypotheses, ship variants, analyze data.
Strong understanding of attribution, tracking, analytics tools.
Hands-on with Google Analytics, Tableau, AppsFlyer (or similar).

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