Performance Marketing Manager

📋 Description

• Own strategy, budget, execution, and reporting for paid across search, paid social, and video and
• Generate efficient growth across self-serve acquisition and sales-assisted demand, measured by
• Build and run a continuous experimentation program across audiences, creative, landing pages, and
• Lead agency and vendor partners to execute and scale the program.
• Partner with Data team on attribution and measurement to connect paid spend to real outcomes.
• Partner across Marketing and Web on messaging and the post-click experience.

🎯 Requirements

• 5+ years of hands-on B2B digital and performance marketing, owning paid search, paid social, and
• Full funnel operator comfortable across both self-serve growth and sales-assisted demand.
• Able to design and read clean tests across audiences, creative, and landing pages.
• Hands-on fluency in SQL, product analytics, and BI tools.
• Real point of view on measurement, using holdouts, incrementality, or media mix testing.
• Experience running paid inside a self-serve or freemium model.