Performance Marketing Specialist

Added
21 minutes ago
Type
Full time
Salary
Salary not provided

Related skills

google sheets performance marketing excel google ads meta ads

📋 Description

  • Own execution across Google Ads search, Performance Max, shopping, brand/non-brand, and remarketing
  • Manage Meta Ads on Facebook and Instagram for prospecting, retargeting, and catalogue campaigns
  • Monitor spend, CPA/CAC, ROAS, and revenue against approved targets
  • Optimize bids, targeting, creatives, feeds, landing pages, and campaign structures
  • Diagnose underperformance across media, creative, product, pricing, website, or tracking
  • Build scalable campaign structures by brand/non-brand, category, intent, and funnel stage

🎯 Requirements

  • 2-4+ years hands-on performance marketing experience
  • Strong Google Ads and Meta Ads expertise
  • Proven e-commerce advertising experience with understanding of ROAS, CAC/CPA, conversion funnels
  • Experience with campaign optimization, budget management, and GA4 analytics
  • Experience running email and WhatsApp campaigns
  • Saudi/GCC e-commerce, retail, or home/lifestyle/fashion experience
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