Canva

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Performance Marketing Specialist, Milan (12-month contract)

Added

2 hours ago

Location

🇮🇹 Milan

Type

Contract

Salary

Salary not provided

Related skills

media buying creative testing mmm automation incrementality

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📋 Description

Own day-to-day media buying, optimisation and pacing in Italy.
Set media mix and budget allocation with Global Growth Marketing.
Lead experiments and incrementality studies with MMMs.
Partner with Data and Creative teams to drive performance.
Manage creative rotation and identify refreshes for strategy.
Collaborate on audience, targeting and bidding improvements.

🎯 Requirements

Hands-on media buying and budget management across major platforms.
Strong optimization mindset and data-driven decisions.
Collaborating with creative teams to improve performance via testing.
Familiar with MMM, lift studies, incrementality; autonomous experiments.
Creative testing frameworks or sprint-based experimentation.
Italian and English proficiency; remote, multi-market teams.

🎁 Benefits

Check lifeatcanva.com for more info.

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