Performance Marketing Specialist, Mobile

📋 Description

• Drive mobile user acquisition (UA) with data-driven execution
• Own ROAS optimization across multiple channels
• Partner with AppsFlyer for attribution and data integrity
• Lead creative briefs and validate ad copy and video scripts
• Leverage AI tools for copy, optimization, and analysis
• Maintain knowledge of mobile ad fraud and prevention tools

🎯 Requirements

• 5+ years in Performance/Growth Marketing for mobile apps
• Expert AppsFlyer experience
• Proven ROAS-focused campaign optimization
• Budget management up to USD 300k+/month
• Extensive hands-on Google, Meta, ASA, TikTok campaigns
• Fluent professional English; crypto/fintech/gaming domain helpful

🎁 Benefits

• Unlimited vacation; time off when needed
• Unlimited books; access to tech resources
• Apple equipment provided
• Full-time salary with equity
• Role based in Paris with in-office 4 days/week
• Work from Anywhere policy: up to 20 remote days/year