Performance Marketing Specialist, Paid Search & Media

📋 Description

• Plan, launch, and optimize ads for Google (Search/YouTube), Display, DOOH, and LLMs.
• Translate Sales and Demand Gen goals into plans by stage, persona, and segment.
• Shape copy and creative strategy with Creative, Customer Marketing, and Product Marketing, so each
• Build search campaigns end-to-end, including keyword strategy, match types, negative keywords
• Run rigorous QA across copy, assets, campaign structure, audiences, UTMs, and keywords before
• Partner with our EMEA team to localize global campaigns for their markets.

🎯 Requirements

• 2-3 years of hands-on paid media experience, ideally within a media agency or performance-focused
• Hands-on experience building and optimizing search campaigns within Google Ads, ideally with a
• Working knowledge of conversion tracking, including pixels, UTMs, and primary vs. secondary
• Experience managing budgets and pacing against goals, preferably optimizing towards leads
• Experience running structured tests and turning results into clear recommendations

🎁 Benefits

• Unlimited vacation time – we strongly encourage all of our employees take at least 3 weeks per year
• A competitive compensation package including stock options
• Fully remote team – choose where you live
• Work from home stipend! We want you to have the resources you need to set up your home office
• Apple laptops provided for new employees
• Training and development budget for every employee, refreshed each year