Performance Video Producer

📋 Description

• Develop creative concepts for video ads, translating audience insight and performance data into
• Set creative direction, including look, pacing, tone, and voice across YouTube, CTV, and Meta
• Make key creative decisions on hooks, retention, proof, and CTAs, and diagnose and fix drop-offs
• Own end-to-end production pipeline for weekly slate of direct-response videos, including cutdowns
• Generate assets using AI video, image, voice, and avatar tools
• Create test variants with different hooks, lengths, VO reads, visual treatments, and CTAs

🎯 Requirements

• 2+ years editing direct-response video, including at least 2 years at an e-commerce or DTC brand or
• Reel of paid ads with performance results
• Hands-on experience with AI video/image tools, AI voice tools, and avatar/presenter tools
• Expert in Premiere Pro or DaVinci Resolve; at least intermediate After Effects for motion
• Familiarity with YouTube, CTV, and Meta video specs and placements
• Ability to read creative performance data and turn it into edit decisions

🎁 Benefits

• Work on a mission-driven healthcare startup backed by top investors
• Impactful work with direct visible impact on people's lives
• Opportunity to contribute meaningfully and grow with a fast-scaling company