PR Associate

📋 Description

• Assist in developing press releases, media pitches, PR plans, newsletters, and other communication
• Build and maintain relationships with media professionals, journalists, and influencers.
• Support the execution of PR campaigns, media outreach, and brand communication initiatives.
• Coordinate and assist with promotional events such as press conferences, product launches, store
• Research industry trends, media opportunities, and competitor activities to support PR strategies.
• Track, monitor, and compile media coverage reports and campaign performance reports.

🎯 Requirements

• 1–4 years of relevant experience in Public Relations, Communications, or Corporate Communications.
• Agency experience is preferred.
• Experience or interest in handling Fashion, Lifestyle, & Hospitality brands is an advantage.
• Strong written and verbal communication skills with excellent command of English.
• Good understanding of media relations and the PR ecosystem.
• Basic knowledge of influencer marketing and digital media.