Product Marketing Associate

📋 Description

• Positioning and messaging for business identity products across fintechs, lenders, and enterprise services.
• Go-to-market execution for new product launches across teams from beta to release.
• Sales enablement materials including decks, one-pagers, and battle cards to move deals forward.
• Competitive intelligence tracking to keep frameworks current and ready to win.
• Customer research with senior teammates—interviews, feedback synthesis, and usage data for GTM decisions.
• Distribution of product stories and Middesk's point of view in market with the broader marketing team.

🎯 Requirements

• 3+ years in product marketing, content marketing, or related B2B marketing
• Hands-on experience with AI-enabled marketing workflows
• Familiarity with GTM launch, sales enablement, or competitive positioning
• Strong written communication skills and audience-ready messaging
• High ownership mentality; proactive and outcome-focused
• Collaborative across sales, product, and marketing

🎁 Benefits

• Hybrid work model with 2 days/week in SF or NYC offices
• Growth opportunities and real ownership from day one
• Collaborative, cross-functional team environment