Product Marketing Lead, Payor

Added
1 hour ago
Type
Full time
Salary
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Related skills

gtm content strategy product marketing sales enablement ai

πŸ“‹ Description

  • Partner with General Managers to translate complex AI Care platform capabilities into compelling
  • Translate the AI Care story into clear product packaging, value-based models, and solution
  • Map the payor buying matrix and develop sales playbooks, RFP narrative blocks, pitch tracks, and
  • Build messaging frameworks that articulate population health impact, cost-of-care reduction
  • Own production of Payor GTM assets: executive pitch decks, clinical impact summaries, RFP content
  • Conceptualize, launch, and manage integrated product and audience campaigns end-to-end around payor

🎯 Requirements

  • 8+ years of B2B Product Marketing experience, with a track record of launching new products and
  • Deep experience marketing into healthcare payors (Health Plans, Public Sector/Government, or
  • Ability to translate complex technology into clear value propositions for payor buyers.
  • Proven campaign execution skills from concept to market launch, measuring pipeline impact and deal
  • Cross-functional influence with high-powered teams.
  • AI fluency and active use of AI tools to accelerate research, messaging, and content output.

🎁 Benefits

  • Total compensation includes base, variable, and equity; range $136,408 to $214,355 USD.
  • Additional benefits offered beyond total compensation; country-specific benefits may vary.
  • Sword Health complies with applicable Federal and State civil rights laws and does not discriminate
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