Product Marketing Lead - Trade

📋 Description

• Define and execute end-to-end go-to-market strategies for trading products and features, from
• Partner with Product teams to influence roadmap priorities using customer insights, competitive
• Lead product launches by creating compelling messaging, positioning, and marketing strategies that
• Drive lifecycle marketing initiatives to increase product awareness, user activation, engagement
• Collaborate with Growth and Analytics teams to identify user journey improvements and optimize
• Establish success metrics, monitor campaign performance, and continuously refine marketing

🎯 Requirements

• 6–8+ years of experience in Product Marketing, preferably within fintech, cryptocurrency
• Proven experience leading complex product launches and lifecycle marketing initiatives with
• Strong strategic thinking combined with the ability to translate complex technical concepts into
• Excellent analytical skills with experience using data and market insights to drive marketing and
• Demonstrated ability to collaborate effectively across multiple cross-functional teams and manage
• Outstanding communication, stakeholder management, and project leadership skills.

🎁 Benefits

• Competitive compensation package based on location, skills, and experience.
• Performance-related bonus and equity opportunities.
• Comprehensive healthcare and benefits package.
• Fully remote, globally distributed work environment with flexible working arrangements.
• Unlimited paid time off and company-wide wellness days.
• Continuous learning and professional development programs with access to online learning platforms.