Product Marketing Lead - Trade

📋 Description

• Define and execute end-to-end go-to-market strategies for trading products and features
• Partner with Product teams to influence roadmap priorities
• Lead product launches with messaging and positioning for target audiences
• Drive lifecycle marketing to boost awareness, activation, engagement, retention, and trading
• Collaborate with Growth and Analytics to optimize conversions via data-driven initiatives
• Set success metrics and refine strategies based on outcomes

🎯 Requirements

• 6–8+ years in Product Marketing, fintech/crypto/DeFi or high-growth tech
• Proven experience leading complex product launches with measurable impact
• Strong strategic thinking and ability to translate concepts into messaging
• Excellent analytical skills using data to drive decisions
• Cross-functional collaboration and prioritization
• Outstanding communication, stakeholder management, and leadership

🎁 Benefits

• Competitive compensation based on location, skills, and experience
• Performance bonus and equity opportunities
• Healthcare and benefits package
• Fully remote, globally distributed with flexible arrangements
• Unlimited PTO and wellness days
• Learning and development programs