Product Marketing Manager

📋 Description

• Keep your product story strictly aligned with the broader Lone Wolf narrative.
• Translate AI capabilities into practical, undeniable value for real estate professionals.
• Maintain competitive intelligence for your suite of products and build it directly into your
• Serve as the internal subject matter expert for your product line and target buyers.
• Lead go to market launches for your products, covering everything from market segmentation through
• Execute pilot programs to test positioning and pricing before wider release.

🎯 Requirements

• 4 to 7 years of product marketing experience fully owning a product or product line
• Working knowledge of residential real estate, proptech, or adjacent industries.
• Proven success building positioning and messaging that the sales team actually uses in the field
• Track record of leading successful launches through cross-functional influence and alignment.
• Demonstrated ability to use data and metrics to track performance and influence business decisions.
• Daily proficiency using AI tools to accelerate research and content creation.