Develop clear positioning and go-to-market plans from competitive intelligence and customer insight
Partner with Director of Product Management to shape product roadmap
Own marketing strategy for a Business Unit with focus on advocacy and expansion-stage motions
Contribute Business Unit perspective to cross-functional planning discussions
Present positioning and strategy to sales leadership, product management, and executives

🎯 Requirements

Product marketing
Competitive intelligence
Win/loss analysis
Market insights
Customer marketing programs
Advocacy programs

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