Product Marketing Manager, Campaign Experience & Activation

📋 Description

• Develop and execute go-to-market plans for new campaign-platform capabilities and experiences.
• Translate product capabilities into clear customer value, positioning, messaging, and sales
• Own launch execution for assigned capabilities, including messaging, enablement, training
• Partner with Product and the Senior Product Marketing Manager to bring campaign experience strategy
• Build a deep understanding of key campaign personas, using customer feedback, research, and
• Partner with Sales and Sales Enablement to prepare teams for new campaign capabilities, workflows

🎯 Requirements

• 4+ years of experience across Product Marketing, Go-to-Market, Marketing, Product Management, Sales
• Experience in adtech, retail media, commerce media, performance marketing, SaaS, or another B2B
• Experience working with enterprise CPG customers or sales organizations strongly preferred.
• Demonstrated ability to develop and execute product launches and go-to-market programs.
• Strong understanding of how to translate product functionality into clear customer value
• Experience working closely with Product and cross-functional teams to bring new capabilities to

🎁 Benefits

• Competitive pay
• Flexible time off
• Benefits package (including medical, dental, vision)
• Employee Stock Purchase Program
• 401k match
• Denver office perks include paid parking, snacks, and occasional meals