Content (50%): Conduct keyword research and SEO; optimize site content for rankings.
Develop content strategy to boost search rankings and business goals.
Produce SEO content weekly/monthly (blogs, landing pages, etc.).
Monitor content performance with GA, GSC, SEMrush/Ahrefs.
Communication (50%): Develop media pitches, releases, articles; manage editorial collateral.
Manage sensitive issues to protect brand. Nurture media relations.

🎯 Requirements

Bachelor's degree in Communications, PR, Journalism, Marketing, or related field.
At least 2 years hands-on Content & PR experience.
Proven Content, PR and media relations experience.
Strong written and verbal communication; persuasive messaging.
Negotiation and interpersonal skills for relationships.
Networker who can present brand and strike mutual deals.

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