Retention Marketing Manager

📋 Description

• Owns BRUNT’s lifecycle marketing program across SMS and Email channels, building flows and
• Architects multi-step, conditional customer journeys with DTC revenue, repeat & cross-category
• Leads and develops the Email Marketing Associate, setting priorities and raising execution quality.
• Owns day-to-day production and ideates on new flow touchpoints, driving from concept to execution
• Hands-on build of SMS and Email flows in Klaviyo & Postscript, partnering with creative team on
• Owns A/B testing program across campaigns and flows, using performance data to guide copy/design

🎯 Requirements

• 4+ years of hands-on retention/lifecycle marketing experience at a DTC ecommerce brand (Shopify
• 1+ years managing and developing direct reports.
• 2+ years of deep, hands-on experience building in Klaviyo, plus hands-on experience with Postscript
• Comfortable writing basic HTML/CSS and Liquid templating logic (if/else conditionals) for
• Strong Excel skills (pivot tables, data blending, clean reports/dashboards for leadership).
• Strong command of customer segmentation and data (RFM, LTV, purchase/engagement history) and

🎁 Benefits

• Healthcare: Comprehensive medical, dental, and vision insurance options.
• Retirement: 401(k) plan with Company Match.
• Paid Time Off: 15 days of PTO, plus 11 paid holidays and sick leave.
• Incentives: Performance-based bonus eligibility and Equity if applicable.