Senior ABM Strategist

📋 Description

• Lead B2B GTM and ABM across ICPs, personas, and prioritization.
• Own 6sense strategy: segment logic, buying stage, activation workflows.
• Use Clay for TAL development, enrichment, verification.
• Translate client goals and market signals into GTM recommendations.
• Build ICPs, personas, TALs, and campaign plans.
• Collaborate with cross-functional teams to translate ABM strategy into activated campaigns.

🎯 Requirements

• Lead B2B GTM/ABM across ICPs, personas, and prioritization.
• Own 6sense strategy: segment logic, buying stage, activation workflows.
• Use Clay for TAL development, enrichment, verification.
• Translate client goals, data, and signals into GTM recommendations.
• Build and pressure-test ICPs, personas, TALs, and campaigns.
• Partner with Paid Media, Organic, Content, Analytics, Sales to activation plans.

🎁 Benefits

• Unlimited Time Off available on day one.
• Fully flex work environment: remote, in-office, or hybrid.
• Healthcare stipend: $50/month.
• National Holidays + 2 Mental Health Recharge Days per year.
• Unlimited opportunities for growth and leadership.
• Ongoing employee development programs and DEI initiatives.