Senior ABX Marketing Specialist

📋 Description

• Design and execute ABX plays for named accounts, including channel sequencing, cadence, and
• Adapt and personalize messaging and content for named-account audiences
• Partner directly with Marketing, SDRs, and AEs on named accounts to align play design with active
• Translate intent signals from 6sense (or equivalent) into timely program activation
• Build and maintain account briefs, program documentation, and SDR playbooks
• Review program performance data regularly and adjust sequencing, targeting, and messaging

🎯 Requirements

• 3-5 years of B2B marketing experience at a SaaS, technology, or services company supporting
• 2+ years of hands-on ABM/ABX experience
• Direct AE or sales-rep partnership
• Salesforce proficiency
• 6sense or equivalent intent platform experience
• Demonstrated async communication and documentation skills

🎁 Benefits

• Field Nation LLC Performance Reward
• Festival Bonus
• Referral Bonus
• Gratuity
• Leave Encashment
• Medical Insurance for employees and immediate family