Senior Analyst, SEM

📋 Description

• Own campaign management for a segment of the SEM portfolio, including but not limited to bid
• Become familiar with end-to-end performance from ad impression to revenue generation, and use that
• Investigate the underlying drivers behind performance changes, and communicate findings to
• Turn analysis into concrete recommendations that improve margin and profit.
• Identify opportunities for improvement, design test plans and measurement frameworks, manage
• Partner with stakeholders across Marketing, Product, and Analytics to support company initiatives

🎯 Requirements

• 2-3 years of experience in analytics, with a focus on growth or marketing analytics.
• Proficient in SQL; comfortable querying and shaping large datasets directly (Snowflake a plus).
• Strong track record of end-to-end analysis: framing an ambiguous problem, doing the work, and
• Strong analytical investigation skills; comfortable interrogating performance data to identify root
• Clear written and verbal communication with technical and non-technical audiences.

🎁 Benefits

• Variable cash bonus programs
• Equity
• Comprehensive range of health, welfare, and wellbeing benefits