Concept, develop, and run integrated campaigns end-to-end.
Lead strategy and audience selection through launch, optimization, and reporting.
Design end-to-end campaign architecture and cross-functional handoffs to sales.
Translate priorities into focused campaign plans with goals and metrics.
Build multi-channel campaigns across digital, web, email, events, social.
Establish measurement frameworks, KPIs, and scalable processes.

🎯 Requirements

10+ years owning integrated campaign strategy for B2B SaaS/enterprise apps.
Familiar with lead-routing and handoff; diagnose funnel health with SDRs.
Proven track record building campaigns for enterprise tech buyers.
Owned pipeline goals and used signals to optimize performance.
Experience running ABM/strategic-account programs with multithreading.
Strong understanding of AI market and technical buyer personas.

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