Senior Content Marketing Manager

📋 Description

• Manage content across blogs, long-form, video scripts, webinars, and social.
• Mentor content marketers; manage freelance writers and agencies.
• Develop thought leadership programs for executives (ghostwriting, bylines).
• Partner with cross-functional teams to drive always-on content across the buyer journey.
• Collaborate with subject matter experts to produce accurate, practitioner-grade content.
• Identify content gaps via search intent, analytics, and sales feedback; lead scalable framework.

🎯 Requirements

Required

• 7+ years in B2B content marketing; 2+ years in cloud/data/dev tools.
• Exceptional writing and editing; explain technical topics to VPs.
• Translate complex concepts (data pipelines, cloud, observability) clearly.
• Strong SEO fundamentals; drive measurable organic growth.
• Collaborate with product marketing, PMMs, and engineers to ship on time.
• Familiarity with modern data stack or cloud security (data lakehouse).

Preferred

• Background in data engineering, software dev, or technical field.
• Experience marketing to developers, practitioners, or technical audiences.
• Hands-on with Salesforce, Marketo, Ahrefs/SEMrush, WordPress.
• Portfolio of published technical content.
• Process-oriented; comfortable with AI writing/tools.

🎁 Benefits

• Hyper-growth environment with Siemens resources.
• Global, collaborative marketing team.
• Access to Siemens’ scale and tools.