Senior Creative Strategist

📋 Description

• Own the paid social creative strategy for Meta across markets.
• Analyze creative performance with CPA, CTR, ROAS, and more.
• Identify hooks, formats, messages, and audience insights.
• Translate insights into concepts, scripts, briefs for production.
• Build testing roadmaps to improve speed and quality.
• Coordinate and guide designers, editors, creators.

🎯 Requirements

• Strong experience in DTC or performance-driven business.
• In-house/brand-side experience with creative strategy ownership.
• Hands-on experience with Meta Ads creative optimization.
• Experience managing large paid social budgets and high-volume production.
• Strong direct-response, consumer psychology, performance principles.
• Excellent copywriting and professional English; autonomous work.

🎁 Benefits

• Fully remote position within Europe.
• Ownership and autonomy over creative strategy.
• Exposure to Meta budget ~€1M/month.
• Direct access to founders and senior decision-makers.
• Fast feedback loops with performance data.
• Opportunity to shape scalable internal creative function.