Senior Digital Analytics Specialist

📋 Description

• Design and implement GA4 and GTM measurement frameworks, including event architectures, custom
• Develop detailed dataLayer specifications, validate implementations against live containers, and
• Diagnose analytics issues end to end, identifying problems across tags, triggers, data collection
• Build scalable data pipelines and warehousing strategies using BigQuery or equivalent platforms
• Develop and maintain decision-focused dashboards using Looker Studio, Tableau, and/or Power BI
• Lead Conversion Rate Optimization initiatives by developing hypotheses, designing A/B and

🎯 Requirements

• 5+ years of experience in an agency or consulting environment, with direct ownership of client or
• Strong hands-on expertise with GA4 and Google Tag Manager, including event architecture, custom
• Advanced understanding of dataLayer design and specification.
• Practical coding experience, particularly JavaScript for GTM and SQL for querying, transformation
• Experience designing data pipelines and data warehousing solutions using BigQuery or a comparable
• Demonstrated ability to build dashboards in Looker Studio, Tableau, and/or Power BI that support

🎁 Benefits

• Annual salary of $90,000–$120,000, depending on experience.
• Fully remote work environment.
• Creative and collaborative environment focused on high-quality digital work.
• Opportunity to work alongside developers, designers, marketers, and project managers.
• Paid parental leave.
• Paid vacation and sick time.