Senior Digital Specialist, Emerging Ads

📋 Description

• Analyze digital campaign performance on a regular cadence, identify trends, and translate data into
• Support campaign execution across emerging digital channels, including campaign builds, targeting
• Monitor daily budget pacing and flag spend or performance risks early
• Run hands-on optimizations across creative, audiences, and bids
• Use AI tools to accelerate performance analysis, reporting, and optimization, and help build
• Set up and maintain tracking, including pixels, UTM parameters, and naming conventions, with

🎯 Requirements

• Bachelor's degree or equivalent experience
• 3 years of digital marketing experience, preferably in B2B technology
• Solid understanding of how digital marketing works, including paid channels, audience targeting
• Hands-on experience with at least one major ad platform, such as Google Ads, LinkedIn Ads, Meta, or
• Strong analytical skills, with comfort analyzing performance in Excel or Google Sheets, ad platform
• Familiarity with Marketo and Salesforce is a plus

🎁 Benefits

• Equity awards
• Medical, dental and vision plan
• Family planning benefits
• Health savings account
• Flexible spending account
• Transportation savings account