Senior Digital Tracking & Ad Tech Manager

📋 Description

• Own ad tech for paid media across web and app.
• Define tracking & measurement roadmaps and integrations.
• Implement tracking, pixels, UTMs and conversion frameworks.
• Lead tag management across Ensighten, GTM, and sGTM.
• Oversee platform integrations and API/data flows.
• Deliver on-time tracking roadmap and governance.

🎯 Requirements

• Hands-on ad tech tagging experience with Ensighten/GTM.
• Knowledge of server-side GTM (sGTM) and consent data.
• Tagging, pixels, UTMs, and conversions across major platforms.
• Web/app attribution experience; Appsflyer as MMP.
• Platform integrations, API data flows, and server-to-server (CAPI/Events).
• Governance for campaign setup standards, taxonomy, naming and QA.

🎁 Benefits

• Hybrid working - 40% office based.
• Great compensation package and discretionary bonus.
• Pension, Bupa healthcare, Sharesave Scheme and more.
• 25 days annual leave + 8 bank holidays + 3 volunteering days.
• Equal Opportunity Employer; inclusive and award-winning culture.