Senior Director, Avexitide Brand Lead

Added
8 days ago
Type
Full time
Salary
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Related skills

marketing strategic planning brand strategy budget management healthcare
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📋 Description

  • Lead development and execution of insight-driven marketing plan, including targeting &amp
  • Lead HCP marketing team in developing integrated healthcare provider marketing plans for
  • Lead community marketing team in developing patient and caregiver engagement strategies, including
  • Deliver disease state and promotional campaigns, educational initiatives, field engagement tools
  • Ensure that the brand strategic perspective is represented in market research, commercial forecast
  • Oversee the avexitide brand marketing budget.

🎯 Requirements

  • Bachelor’s degree in Marketing, Business, Life Sciences, or a related field required; advanced
  • Minimum of 15 years of progressive pharmaceutical, biotechnology, or healthcare marketing
  • Demonstrated brand leadership resulting in successful product launches in biotechnology or
  • Demonstrated success developing integrated healthcare provider, patient, caregiver, and disease
  • Experience managing significant commercial budgets and external agency partnerships.
  • Experience leading and working cross-functional commercial teams and influencing executive

🎁 Benefits

  • Remote work opportunities within the United States (excluding AK, AZ, HI, MI, TN)
  • Travel to corporate location in Cambridge, MA several times a year
  • Access to work setting with reliable internet and video conferencing capabilities
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