Senior Director, B2B Media Strategy

Added
6 days ago
Type
Full time
Salary
Upgrade to Premium to se...

Related skills

google ads dv360 google tag manager the trade desk 6sense

πŸ“‹ Description

  • Lead enterprise B2B media strategy across channels to drive pipeline and revenue.
  • Lead cross-channel efforts across Paid Search, Paid Social, Programmatic, SEO, and PR.
  • Optimize media mix, budgets, audiences, creative alignment, and measurement plans.
  • Develop ABM audience strategies with Demandbase/6sense and CRM data.
  • Drive structured testing to validate messaging, targeting, and channel mix.
  • Collaborate with creative, client services, and analytics teams to align messaging with buyer journeys.

🎯 Requirements

  • 6–8 years B2B multi-channel media planning and activation
  • Proven ability to link full-funnel media to pipeline and ROI
  • Analytics: GA4, Adobe Analytics
  • Tagging/tracking: GTM or equivalent
  • Ad platforms: DSPs (The Trade Desk, DV360), Google Ads
  • ABM platforms & intent data: Demandbase, 6sense; Bombora/G2

🎁 Benefits

  • Remote-first culture
  • Unlimited PTO
  • Extended Winter break
  • Flexible schedules
  • Work from anywhere options
  • 100% paid parental leave
Share job

Meet JobCopilot: Your Personal AI Job Hunter

Automatically Apply to Marketing Jobs. Just set your preferences and Job Copilot will do the rest β€” finding, filtering, and applying while you focus on what matters.

Related Marketing Jobs

See more Marketing jobs β†’