Senior Field Marketing Manager

📋 Description

• Develop and execute Americas field marketing strategy aligned to pipeline and GTM.
• Partner with sales, account teams, and partners to identify growth opportunities.
• Translate global marketing into region-specific campaigns and experiences.
• Plan and execute partner marketing plans and co-marketing activities.
• Manage regional campaigns and events across the Americas.
• Collaborate with Sales, Marketing, Channel, Alliances, and Ecosystem teams.

🎯 Requirements

• 5–8+ years in field/regional/partner marketing in B2B SaaS.
• Proven partner marketing plans and integrated campaigns that drive pipeline.
• Strong collaboration with sales, channel and partner organizations.
• Experience with channel, alliance, or ecosystem partners on joint marketing.
• Ability to drive pipeline and revenue via field marketing programs.
• Strong project management and ability to handle multiple priorities.
• Analytical mindset with experience measuring campaign performance and ROI.
• Experience with marketing automation and Salesforce.

🎁 Benefits

• Join global product SaaS org with employees across 28 countries.
• Equity for all Appfire team members.
• Generous PTO and 3 CSR days per year.
• Empire Health coverage.
• Annual Sport Allowance.
• Fully remote role for US or Canada candidates.