Senior Field Marketing Manager

Added
8 days ago
Type
Full time
Salary
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Related skills

campaign management demand generation marketing analytics enterprise software b2b marketing
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πŸ“‹ Description

  • Lead demand gen across UKI region.
  • Plan, execute and optimize ABM/industry campaigns.
  • Design GTM programs incl. events and partner campaigns.
  • Partner with Sales to align initiatives and accelerate pipeline.
  • Use data-driven insights to measure ROI and optimize programs.
  • Hands-on when needed to deliver results.

🎯 Requirements

  • Bachelor's degree in Marketing, Business Admin, or related.
  • 6+ years in B2B marketing; demand gen focus.
  • ABM experience; enterprise software/tech preferred.
  • Strong cross-functional leadership; mentor juniors.
  • Analytical mindset with marketing analytics tools.
  • Excellent communication and stakeholder management.

🎁 Benefits

  • Training and development via Appian University.
  • Leadership program for new managers.
  • Tuition reimbursement.
  • Affinity groups and inclusive culture.
  • Employee Stock Purchase Program (ESPP).
  • EAP with free mental health support.
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