Senior Global Demand Generation Manager

📋 Description

• Develop and execute integrated demand gen programs by region and segment.
• Align paid media, SEM, email, webinars, and content syndication.
• Coordinate ABM with Sales, RevOps, and Product Marketing.
• Use intent and account signals to prioritize campaigns and pipeline.
• Own partner-led demand and ISV ecosystem programs.
• Scale ABM with measurable pipeline outcomes.

🎯 Requirements

• Senior B2B SaaS demand generation with pipeline ownership.
• Proven multi-channel demand programs across paid, SEM, email.
• Deep understanding of Enterprise vs Mid-Market demand motions.
• Hands-on ABM: segmentation, account selection, activation.
• Experience with intent/engagement platforms (6sense).
• Partner marketing or ecosystem experience (alliances, ISV).
• Strong analytics to tie activity to business impact.
• Comfort in changing environments and prioritization.