Senior Growth Lead

📋 Description

• Lead full-funnel growth initiatives – from awareness and acquisition to engagement, retention, and
• Develop and execute data-driven experiments to identify, test, and scale the most impactful growth
• Own key metrics such as CAC, LTV, conversion rates, churn, and engagement.
• Collaborate with Product and Marketing teams to improve user journeys, messaging, and channel
• Design and manage multi-channel growth strategies, including performance marketing, lifecycle
• Build and refine analytics frameworks to track performance, uncover insights, and inform

🎯 Requirements

• 7+ years of experience in growth, performance marketing, or data-driven product marketing
• Proven track record of scaling user acquisition and improving retention through full-funnel
• Strong analytical mindset – comfortable with data tools (Tableau) and statistical thinking.
• A creative problem-solver who can balance numbers with storytelling and brand-building.
• Experience designing and executing A/B tests, marketing experiments, and lifecycle campaigns.
• Strong understanding of growth frameworks and sustainable growth principles.

🎁 Benefits

• 4 additional weeks on top of legal maternity/paternity leaves
• Financial support for home office equipment (2.187 BRL one shot)
• 30 days holidays per year (after 12 months)
• Local meal plan & public transport policy (CAJU card)
• Omint health plan, dental care, and life insurance
• Gympass access