Senior Growth Marketing Manager

📋 Description

• New-subscriber acquisition at or below target CAC — you own the number, the spend, and the outcome.
• Daily, hands-on management of paid acquisition across Meta and Google, scaling profitable spend as
• The acquisition offer and funnel — how first-order offers, subscribe-and-save mechanics, and
• The creative and landing-page system that converts cold traffic into subscribers, in partnership
• A repeatable creator-content testing pipeline that graduates winning organic concepts into paid ads.
• Expansion into upper-funnel video and TV (linear / CTV) as the account scales, measured for true

🎯 Requirements

• 7+ years of hands-on, in-platform paid acquisition experience for a DTC or consumer brand — you
• A proven track record of acquiring new customers profitably at a target CAC and scaling spend
• Deep, hands-on Meta Ads management: campaign structure, Advantage+ Shopping and broad targeting
• Hands-on Google Ads management across Search, Performance Max, and YouTube — including asset group
• Working knowledge of how to buy linear TV and/or connected TV (CTV), including how upper-funnel
• Strong command of how landing pages interact with ads — message match between ad and page, page

🎁 Benefits

• Fully remote position
• Flexible work arrangements across time zones
• Standard collaboration window from 9:00 AM – 5:00 PM EST for meetings
• Support for flexible hours
• Equal Opportunity Employer