Senior Lifecycle Programs Strategist

📋 Description

• Set and own the lifecycle operating model for customers and partners from marketing handoff through
• Identify, prioritize, and lead high-value automation opportunities across lifecycle execution by
• Own the strategy and execution of re-engagement plays for delayed, stalled, and closed-lost
• Establish the handoff experience for Account Management and other customer-facing roles so reps
• Apply consent, opt-in and opt-out, suppression, contact governance, and other communication
• Use approved AI tools to work faster on research, documentation, analysis, and workflow preparation

🎯 Requirements

• You have experience shaping lifecycle strategy and operating models while staying close enough to
• You have experience designing targeted lifecycle motions across marketing automation, email, CRM
• You understand customer lifecycle, cross-sell, expansion, closed-lost recovery, install-base, or
• You have working knowledge of email compliance, consent and opt-out requirements, suppression
• You are comfortable working with customer, opportunity, product, and engagement data to build
• You bring strong strategic judgment, systems thinking, and ownership, with the ability to turn an

🎁 Benefits

• 100% remote work environment - since our founding in 2015
• Generous paid time off policy, including vacation, sick time, and paid holidays
• 12 weeks of paid parental leave
• Highly competitive and comprehensive medical, dental, and vision benefits plans
• 401(k) with a 5% contribution regardless of employee contribution
• Life and Disability insurance plans