Senior Manager, Brand and Integrated Marketing

📋 Description

• Set Roo’s brand direction, translating priorities into focused brand strategies.
• Lead integrated campaigns from insights to creative direction, planning, and measurement.
• Elevate Roo’s brand across major campaigns and everyday touchpoints.
• Grow Roo’s reach across social, community, events, content, and channels.
• Guide external partners across PR, design, web, and ads to align with strategy.
• Collaborate with cross-functional teams to ensure brand across the customer journey.

🎯 Requirements

• Experience in brand/integrated marketing, leading multi-channel campaigns.
• Managed and developed teams, including direct reports and external partners.
• Brand across the full customer journey, from campaigns to daily execution.
• Strong storytelling with a clear point of view and eye for visual consistency.
• Highly collaborative and able to work across teams with clear communication.
• Uses data, research, and performance learnings to sharpen strategy and drive impact.

🎁 Benefits

• Accelerated growth and learning potential.
• Stipends for home office setup, continuing education, and monthly wellness.
• Comprehensive health benefits with base medical coverage at 100%.
• 401K.
• Unlimited Paid Time Off.
• Paid maternity/paternity and reproductive care leave.