Senior Manager, Creative Strategy

📋 Description

• Lead the creative testing roadmap across digital and offline channels.
• Own the execution and analysis of creative testing across paid channels.
• Collaborate with the creative team to design and optimize experiments.
• Conduct in-depth creative performance analyses and translate data into actions.
• Be the go-to expert in creative experimentation for app and web acquisition.
• Research algorithmic insights and partner with platforms to identify opportunities.

🎯 Requirements

• 4-6 years of experience in user acquisition or data-driven marketing at a high-growth organization.
• Excellent project management skills, balancing multiple creative projects.
• Ability to manage a testing roadmap and prioritize experiments across teams.
• Analytical with focus on key growth KPIs (ROAS, CAC, LTV:CAC); translate data into strategy.
• Expertise in mobile app user acquisition; web acquisition a plus.
• Familiar with creative testing platforms and paid social channel optimization.

🎁 Benefits

• Health, Dental & Vision Plans
• Competitive Pay
• 401k Matching
• Unlimited PTO
• Lunch daily (in-office only)
• Snacks & Coffee (in-office only)