Senior Manager, Global Engagement Strategy

📋 Description

• Analyzing the end-to-end streaming journey, from app entry and content discovery through content
• Identifying engagement barriers and opportunities across different audience segments.
• Analyze and measure the impact of lifecycle interventions on engagement and churn.
• Understand the differences between high, medium, and low engagement users and determine what drives
• Analyze drivers of frequency, recency, session depth, content discovery, and habitual usage.
• Identify early behavioral signals that indicate declining engagement or potential churn.

🎯 Requirements

• 8+ years of experience in analytics, strategy, data science, consumer insights, product analytics
• Deep understanding of consumer behavior and engagement metrics.
• Expert-level SQL skills required.
• Intermediate-level Python skills required.
• Strong analytical skills, experience with statistical analytics, and experimentation.
• Experience developing measurement frameworks and evaluating A/B tests.

🎁 Benefits

• Receive a great compensation package including salary plus performance bonus earning potential
• Flexible time off policies allowing you to take the time you need to be your whole self.
• Generous medical, dental, vision, STD, LTD, and life insurance
• Health Saving Account HSA program
• Health care and dependent care FSA
• 401(k) plan, with employer match