Senior Manager, Organic Growth

📋 Description

• Own and execute the organic growth roadmap. Translate Mistplay's broader growth strategy into clear
• Lead social media strategy, team, and agency management. Own Mistplay's organic social strategy
• Crack referral as a core growth lever. Design, launch, and continuously optimize Mistplay's
• Find and scale new organic growth levers. Build a disciplined pipeline of organic growth
• Build and scale promo code strategy. Own promo and referral code programs as a lever for
• Partner cross-functionally to embed organic growth into the broader growth strategy. Work closely

🎯 Requirements

• 6–8+ years of growth, performance, lifecycle, or organic marketing experience, including direct
• A proven track record identifying, testing, and scaling at least one meaningful organic growth
• Experience designing and running referral, promo code, or incentive-based growth programs
• People and vendor management experience. You've directly managed team members and external agencies
• Strong analytical and business case skills. You're comfortable building ROI models for organic
• Strong cross-functional leadership. You can align partners across product, UA, brand, creative

🎁 Benefits

• Team Lunches, game nights, company-wide events, and so much more.
• A culture deeply rooted in growth and upheld by a team of smart, dynamic, and enthusiastic people.
• Utilization of data to constantly learn, improve, and adapt.
• An environment where everyone is encouraged to share ideas, push boundaries, take calculated risks
• Hybrid work model with 2 days/week in-office in Toronto or Montreal.