Senior Manager - Product Marketing

📋 Description

• Develop and execute product marketing strategies for financial services offerings, including
• Lead customer lifecycle marketing programs, building targeted campaigns, audience segments, and
• Design and run experiments across product surfaces to test messaging, offers, and features, using
• Support major product launches and independently lead go-to-market efforts for new products and
• Conduct customer, competitive, and market research, translating qualitative and quantitative

🎯 Requirements

• 7+ years of product marketing experience, including 4+ years in SaaS and 2+ years in payments or
• Shown experience in customer lifecycle marketing, including campaign launches, audience
• Strong understanding of small business customers, with experience conducting customer research
• Experience running experiments and testing within product surfaces to support data-driven decision
• Track record of successfully launching new products and features, with the ability to thrive in

🎁 Benefits

• Competitive pay, generous time off, parental and wellness leave, healthcare, retirement savings
• Comprehensive benefits package includes medical, dental, and vision insurance, a 401(k)-retirement