Senior Manager Retail Marketing (all genders)

Added
3 days ago
Type
Full time
Salary
Salary not provided

Related skills

data analysis
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๐Ÿ“‹ Description

  • Execute the Commercial Framework in day-to-day client work with a structured approach.
  • Track, analyze KPIs, budgets, and performance trends for optimization decisions.
  • Prepare performance analyses, uplift arguments, and business case inputs for discussions.
  • Explain CF methodologies, test logic, and uplift calculations with stakeholders.
  • Translate customer strategy into actionable performance and retail measures.
  • Support migration of offline/print activities into digital retail offerings.

๐ŸŽฏ Requirements

  • 3-5 yrs in consulting with operational exposure, or 5-8 yrs in retail/FMCG.
  • Strong brick-and-mortar retail knowledge: assortments, store structures, POS.
  • Experience in trade marketing and commercial strategies; retail media is a plus.
  • Solid analytical skills: KPI tracking, budgeting, data-driven recommendations.
  • Structured performance methodologies and support for commercial decisions.
  • High ownership, stakeholder management, and fluent German/English.
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